Who We Are
We are weekly hour-long radio show
broadcasting live on 103.3 Asheville FM since May 2015. We play
WestCoast pop, rock, and soul from the 70s, 80s & 90s and NuCoast
from the new millennium.
How We Got Started
In 2009, Erik Mattox was one of a large
group of DJs and music lovers who helped to get a new radio station off
the ground called Asheville FM,
which has been broadcasting online since September 2009 and at the
frequency 103.3 FM since May 2015. Erik started broadcasting his show, The UnCola
since the beginning where he plays ‘Forgotten Pop from the Last 50
Years’. During the show, he would spin a West Coast Breeze, which would
be a West Coast music track from the 70s & 80s. This evolved into an
annual broadcast called The Best of The West Coast. As listener feedback was very high for these programs, Erik thought about spinning off The WestCoast Breeze as its show.
In May of 2015, an opportunity arose
allowing that to happen and the Breeze has been blowing through your
speakers ever since. You listen to archives of the show at The WestCoast
Breeze’s Mixcloud page.